Solutions Analytics Director


February 2020 – Present Mexico City

Kantar is a global consulting company. I am part of a team whose responsibilities are to expand, automate, and maintain the analytic tools necessary to tackle research challenges.

I lead a team of software developers (working in R), our responsabilities include:

  • Maintain and improve existing R packages: add capabilities, investigate bugs and improve existing code.
  • Participate on the R&D process for new developments: requirements gathering, investigation of appropriate statistical analyses, working with the team on experimentation and piloting.



July 2014 – January 2020 Mexico City

I primarily worked in a project for biodiversity monitoring based on large scale in situ collections of sound, photographs, and videos.

Responsibilities include:

  • Advise and participate in the development of statistical models, for example, the modeling of ecological integrity with Bayesian belief networks.
  • Develop R packages and shiny applications meant to analyze sounds, to generate automatic reports, and to visualize the information stored in our databases.




January 2014 – Present Mexico City

Courses Taught:

Undergraduate Thesis Advisor:

  • Andres Sañudo. Analysis of the demand for parking space in Mexico City, BSc in Mathematics, 2015.
  • Beatriz Ambia. Conjoint analysis case study with Stan, BSc in Mathematics, 2019.

Data Analyst


August 2011 – August 2012 Mexico City

PMI is Mexico state oil company’s commercial branch

Responsibilities include:

  • Performed global analysis of energy markets focused on gasoline and natural gas liquids.
  • Worked on forecasting and impact evaluation associated with geopolitical risks, changes in environmental regulations and new technologies.

Data Analyst


June 2009 – March 2011 Mexico City

LQL is a consulting firm focused in marketing research and predictive modeling.

Responsibilities include:

  • Performed analysis of survey data (market segmentation, conjoint analysis) and participated in survey design.
  • Designed and implemented automatic reports for survey based studies.
  • Developed computational tools in R and Python to improve the efficiency of the analysis area.


R-Ladies CDMX (Jul 2012-present). Co-founder and co-organizer of Mexico City’s chapter. We organize talks and workshops on R, creating safe spaces for gender minorities to learn and grow as R users.

Mexican Statistical Association (Oct 2019-present). Board committee member (voted position). I collaborate on organizing events and maintaining the webpage.

CDSB - RMB (Jun 2018 - present). I participate as R instructor with the Mexican Community of Bioinformatics Software Developers (CDSB) and with the Mexican Network for Bioinformatics (RMB).

UseR! 2021 (Jul 2021). I participated on UseR! 2021 Program Committee, as part of the Abstract Review Committee and the Award Review Committee. I also volunteered as zoom host and marmot (helping attendees find their way during the conference).

Escuela AME (Sep 2019). Co-organized a 3 day workshop on Data Science, the offer included workshops in Bayesian Statistics, Spark and Data Analysis.

Fulbright García Robles (Jan 2016 - Apr 2019). Experts evaluation committee member. I reviewed grant applications and interviewed candidates pursuing graduate studies in the USA.

1000 Girls, 1000 Futures (Oct 2015 - Sep 2017). 1000 Girls, 1000 Futures is a program from the NY Academy of Sciences that takes on the challenge of getting more women into STEM. As a mentor, my role was to guide and support high school students.

Honors & Awards

Outstanding 1st year Masters Student (Jul 2013), University of Michigan, Department of Statistics.

Tuition waiver to attend the Sampling Program for Survey Statisticians (May 2013), University of Michigan, Institute for Social Research.

Fulbright-García Robles grant (Aug 2012 - Dec 2013), U.S. Department of State - COMEXUS.

Scholarship for graduate studies in a foreign country (Aug 2012 - Dec 2013), Mexico’s Council for Science and Technology ( CONACYT).

Honorable Mention for undergraduate thesis (Apr 2012), ITAM.

Scholarship for undergraduate studies (Jan 2005 - Jan 2008), ITAM.